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Paws PR Blog

Working to make the world a better place for animals by raising the awareness of animal welfare organizations and their missions is at the heart of Paws PR.
WIPIN

Paws PR President Named a Finalist for Pet Industry Woman of The Year Award

Great news! Paws PR Founder and President Patricia Jones has been nominated for the second consecutive year as a finalist in the Pet Industry Woman of the Year Award competition in the category of “Advocate.” Congratulations, Patricia! Below is a press release with details of this exciting news! The 2013 Woman of the Year Awards. Finalists […]
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Water dog

Water Safety Tips from Paws PR Puppy Relations Manager Shea

From the desk of Shea… Hi folks.  It’s Shea the Puppy Relations Manager in the New York Office. My brother Riley loves the lake as much as I do! Photo by: Kathy LeistnerMy brother Riley loves the lake as much as I do! Photo by: Kathy Leistner Summer is now in full swing and I […]
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Happy #MeowMonday!

Saturday marks the first “official” day of summer, but here in New York City, we’re in the Summer spirit with hazy hot and humid temps! This is my 16-year-old kitty Lizzie B. enjoying a shady spot on the terrace. A quick reminder: pay extra attention to your four-legged friends as the temperatures rise (especially older […]
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Good News for Rescue Pets in New York State!

On Tuesday, Suffolk County, NY legislators passed a bill designed to stop pet stores from selling puppies and kittens raised in mills. Suffolk is the first county in New York to pass a bill to regulate pet stores, after a state law provided the authority in January. There are far too many pets in shelters and […]
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Crain’s New York Business: Tech startups target ‘pet parents’

Paws PR Founder Patricia Jones was interviewed in this article appearing in the April 14, 2014 issue of Crain’s New York Business: As animal devotion hits an all-time high, entrepreneurs attract digitally savvy animal lovers with new products BY ANNE FIELD APRIL 15, 2014 It started as a lark. About three years ago, Matt Meeker was happily working for […]
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Paws PR Launches New Logo & Packaging for Sweet Pea Kitchens

We’re excited to unveil a new logo and packaging design for Sweet Pea Kitchens, purveyor of gluten-free, hand-baked dog treats. Designed by Paws PR, the new look was finalized in mid-January and has tripled sales for the Colorado-based company. The rebranding captures the essence of Sweet Pea Kitchens: homemade baked goods crafted the old fashioned […]
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Spring Care Tips for Pets from Paws PR Puppy Relations Manager, Shea

We’re excited to introduce a new contributor to the Paws PR Blog. Shea is Puppy Relations manager in the NYC office and he joins us this week to talk about Spring care and safety for pets! From the Desk of Shea: SPRING is finally here! No more snowy paws or ice-covered tennis balls. I know […]
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Jusani Culture: One Inspiring Woman’s Mission to Help Shelter Pets

This week, we want to introduce you to Jusani Culture, an organization we love! In 2010, Melissa Salinas launched Jusani Culture to raise support for no-kill animal shelters. Recently, I spoke to Melissa about Jusani’s mission and share my conversation below. ~ Bariann Q: Tell us about Jusani Culture! Jusani Culture was founded to help raise […]
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Q&A with WABC-TV Producer Diane Oates: The Inside Scoop on Pitching the #1 Media Market

The Paws PR team spends the day on the phone with reporters from coast to coast. We know newsrooms are inundated with story ideas from publicists and the general public every day. We asked veteran T.V. producer, Diane Oates at WABC-TV, to give us the scoop on the inner workings of a newsroom in the number […]
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How to market to the influential young adults audience: the inside scoop from Paws PR intern, Courtney Tolbert

I recently spoke with Paws PR intern Courtney Tolbert a senior studying communications at John Carroll University in Ohio. I wanted to get the inside scoop on how to counsel our clients on reaching the young-adult demographic. It’s estimated that the 16-24 year -old population has a discretionary spending budget of more than $76 billion […]
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